Sharif Razavi works at the intersection of fashion, culture, and the creative economy; where, before form and more than execution, meaning takes shape and matters. My work is to produce – and lay the groundwork for the production of – creative industries products, and to design and create up-to-date organizations in this field that can transform thought into product and executive system; from language and brand identity, to process and experience; and in this path, instead of providing quick answers, I insist on building lasting frameworks; frameworks that give order, continuity, and possibility to the result of my activities (usually the product of creative industries and especially fashion), and on this basis, my projects and research in Iran and international collaborations are shaped with the aim of redefining and updating the relationship between creativity, culture, and structure.